Full Job Description
Join Our Team as a Digital Content Strategist
Are you a passionate content strategist looking for an exciting opportunity to shape the digital presence of a leading global company? We are seeking a talented Digital Content Strategist to join our dynamic team at Amazon, based in beautiful New Britain, Connecticut. If you're ready to drive impactful content strategies, enhance brand visibility, and engage diverse audiences, we want to hear from you!
About Us
At Amazon, we are continuously innovating to create the best online shopping experience for our customers. With millions of products available at the click of a button, our focus is on customer satisfaction and excellence.
Your Role
As a Digital Content Strategist, you will play a pivotal role in developing and executing content strategies that not only elevate our brand but also engage and convert customers. You will work closely with cross-functional teams including marketing, design, and product management to ensure that our content aligns with our business goals and resonates with our audience.
Key Responsibilities
- Develop comprehensive digital content strategies that support our marketing initiatives and business objectives.
- Conduct thorough market research and competitor analysis to inform content creation and positioning.
- Collaborate with the creative team to produce engaging and innovative content across various digital platforms.
- Optimize existing content for SEO to improve visibility on search engines and increase organic traffic.
- Analyze the performance of digital content through data-driven insights and develop strategies for improvement.
- Maintain a consistent brand voice across all digital channels while adapting content for various audience segments.
- Manage content calendars, ensuring timely delivery of campaigns and promotions.
- Stay updated on industry trends, best practices, and emerging technologies to keep our content relevant and engaging.
Qualifications
- Bachelor's degree in Marketing, Communication, or a related field.
- 3+ years of experience in digital content strategy or related roles.
- Proven track record of creating successful content strategies that drive engagement and conversions.
- Strong analytical skills with the ability to interpret data and make informed decisions.
- Excellent written and verbal communication skills.
- Proficiency in SEO best practices and content management systems (CMS).
- Familiarity with social media platforms and their advertising capabilities.
- Ability to work independently as well as part of a collaborative team environment.
Why Join Amazon?
When you become part of the Amazon family, you join a group of innovators who strive to make history. We are committed to logistical excellence and delivering unparalleled value to our customers. Here’s a glimpse of the benefits you’ll enjoy as part of our team:
- Competitive Salary: We offer a compensation package that rewards your hard work and dedication.
- Health Benefits: Access to comprehensive health, dental, and vision insurance plans.
- Flexible Work Environment: Enjoy the option of hybrid working arrangements for better work-life balance.
- Professional Growth: Benefit from ongoing training opportunities and career advancement programs.
- Generous Paid Time Off: Recharge with vacation days, personal leave, and holiday breaks.
Application Process
If you are ready to make an impact and take your career to the next level, we encourage you to apply! Please submit your resume and a cover letter detailing your experience and why you are the ideal candidate for the role of Digital Content Strategist.
Equal Opportunity Employer
Amazon is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We welcome applications from people of all backgrounds, regardless of race, gender, sexual orientation, disability, or any other characteristic.
Location: New Britain, CT
New Britain is a vibrant city known for its rich history and diverse community. Nestled in the heart of Connecticut, New Britain offers a unique blend of urban culture and suburban charm, making it an ideal location for both work and play. Experience the local art scene, outdoor activities, and delicious cuisine while being a part of the Amazon team.
Take your first step toward an exciting career that makes a difference. We can’t wait to meet you!